I bridge the dichotomy of art and technology.

I bridge the dichotomy of art and technology.

Hi! I’m Nicole Zhang.

I’m currently a senior at USC's Iovine and Young Academy studying Arts, Technology and the Business of Innovation and Computer Programming.

Experience

I've blended aesthetics and usability in projects for startups and tech giants, focusing on intuitive, engaging designs.

  • UX Design Consultant

    • Led the design of a senior-centric mobile-TV interface for the ‘10ft experience, focusing on usability and accessibility

    • Showcased over 20 mockup screens through Figma animations and pitched strategy and prototypes to VP of Design Jon Malkemus and other senior designers.

  • Design Consultant

    • Created Web3 banking prototypes informed by market research and user analysis.

    • Devised 3 business strategies for Gen Z, and presented strategic road maps to marketing executives.

  • Strategy & Futurist Consultant

    • Researched new energy alternatives and transition processes, developing forward-thinking concepts for energy futures. Focused on innovative product and experience design.

  • Web Designer

    Rebranded Klausner Research Group’s website, emphasizing UX principles to enhance content representation and user engagement.

  • Visual Design Intern

    • Redesigned 3 WeChat accounts for real estate content, creating effective digital marketing materials for advertising campaigns.

  • UI/UX Lead

    • Directed rebranding and increased user engagement by 65% in 2021 across 7 WeChat accounts through strategic UI/UX enhancements.

  • Digital Marketing Intern

    • Enhanced Pokeji WeChat’s user base by 75% with targeted marketing strategies and user-focused content design.

    • Led the “100 Things to be Done” mini-program, optimizing UX design in collaboration with the development team.